This study aimed to explore the use of social media by Jordanian science journalists and its implications for the accuracy of journalistic content. The descriptive-analytical method was adopted, utilizing a questionnaire as the primary research tool. The study sample consisted of 178 journalists, all members of the Jordanian Press Association who use social media in covering scientific issues. The results revealed that the majority of journalists primarily rely on social media to gather scientific information,…

This study aimed to identify the departments and divisions that contributed to public relations in Jordanian hospitals during the COVID-19 pandemic, as well as to determine the procedures undertaken by public relations practitioners and the challenges they faced. Utilizing a descriptive-survey methodology guided by the Crisis and Emergency Risk Communication (CERC) model, the research collected data from a comprehensive sample of 16 individuals using a questionnaire. The findings revealed that senior management’s participation in pandemic…

The research aims to identify the extent to which workers in Jordanian digital media organizations rely on artificial intelligence in the production of scientific content, by knowing the extent of Jordanian digital media's coverage of scientific content, and the most prominent types of scientific content that rely on artificial intelligence techniques in its production, what are the most prominent roles that artificial intelligence plays during the production of scientific content, and what are the most…

The study aimed to examine the role of the media in enhancing public awareness of climate change and to assess how media framing of content influences individuals’ beliefs, responses to climate-related messages, and subsequent behaviors. A mixed-methods approach was adopted, combining both quantitative and qualitative methodologies. A survey was conducted with 142 academics and university students to evaluate the media’s role in covering climate change issues and to determine their level of trust in the…

The proliferation of health-related misinformation constitutes a serious threat to public health security. Pharmacists, as healthcare professionals, play a crucial role in addressing this phenomenon by increasing public awareness and dispelling misconceptions. The present study seeks to examine the role of social media platforms in mitigating health misinformation among the Jordanian public from the perspective of practicing pharmacists in Jordan. Adopting a descriptive survey methodology, the study employed a structured questionnaire distributed to a random…

This study aimed to analyze the role of artificial intelligence in developing science journalism strategies and enhancing its capacity to raise political awareness. The study adopted a descriptive-analytical methodology through a review of relevant literature and an analysis of scientific content related to artificial intelligence technologies and their media applications. It also relied on a set of applied experiences in science journalism, including The Guardian’s coverage of climate issues and Al Jazeera Net’s reporting on…

This article aimed to explore the role of media in enhancing the awareness of Jordanian university students regarding the health risks associated with energy drink consumption. The article employed a media audience survey method, applied to a Quota sample of 300 students from diverse academic disciplines (humanities, health sciences, and natural sciences) at Yarmouk University (public) and Middle East University (private). Data were collected between March 10 and April 15, 2025. The results indicated that…

This study aims to analyze how the Jordanian digital press addresses mental illness in the post-Coronavirus pandemic, in light of the growing need for professional media coverage that promotes community awareness of mental health. The study relied on content analysis as one of the appropriate methods to examine media messages and extract the semantic patterns inherent in the texts. A content analysis questionnaire and screener were used to categorize journalistic materials according to a number…